Get Your Community Talking!

Whether your community is an AdvocateHub, based on LinkedIn, uses company forums or some other structure, you’re probably faced with challenges in starting conversations and then keeping community members involved. This blog post from Influitive has tips on conversation categories that are engaging and should incite conversation.Many communities have welcome posts that can serve an onboarding role for new participants and a central point for questions about how the community operates.Threads which allow participants to introduce themselves to others are popular. Start the thread with some simple questions to give people ideas of what to cover in their introduction. Access to information about news and events is a key benefit of community participation.  Ask questions of your members in those posts to start conversation. What are their thoughts on your new announcement?  Will they be attending the next big event that your company hosts? The blog also shows how posts about product feedback/updates, thought leadership, and best practices can help encourage participant activity. Examples of successful posts are shown with each category, examples you can leverage in your own community.Influitive recommends fun posts, posts about pets or kids or favorite vacation spots might be an easy place for your members to begin posting in your community.  With a little positive reinforcement, you may see them become active across all categories.What tips do you have for increasing conversations in your community?