Don’t just take our word for it…

Hear From Our Clients

“Our partnership with the Referential team helps the customer marketing team to develop tighter relationships with both sales and regional marketing teams, as well as meet reference goals and tell compelling customer stories that help to drive conversion rates.”

Laura Naumann

Customer Marketing Manager
CrowdStrike

"Referential is a trusted advisor as we scale our customer advocacy program. They helped us implement, design and deploy a customer advocacy database—and train all our users. We simply could not have done it without their strategic and tactical knowledge."

Nicole Vadas

Sr. Director Content and Social Marketing,
DocuSign

“I couldn’t have been running a successful program, or building a successful program, without the help of the Referential team. It’s a soup-to-nuts offering that they deliver; they are providing the metrics, recruitment, fulfillment and asset creation; everything follows best-practice methodologies and processes.”

Abby Atkinson

CCAP II, Director of Customer Advocacy
Illumio

“Our experience has shown that the initial impression customers gather from your advocacy program significantly impacts their future engagement with our brand. Our team considers offering an exceptional onboarding experience a top priority. Referential Inc. is an unrivaled authority on this subject. They have collaborated with us to create an inviting customer experience that delivers tangible results. Our partnership with Referential Inc. has proven invaluable, enabling us to deliver the superb customer service that we believe has played a crucial part in fueling our growth.

Spencer Cook
XM Advocates Lead 
Qualtrics

“I’m thrilled with the work that the Referential team delivers for my organization. They make me look like a star.”

Colleen Reidy

CCAP I, Director Customer Advocacy
Veracode

"Referential is a great resource to offload everything involved with producing case studies and videos. We trust that their consultants understand the technology, secure approvals, and tell a compelling customer story in an efficient and effective manner. It’s a huge peace of mind for us knowing Referential can handle it all and allows us to focus more on scaling our program with our customers."

Head of Customer Advocacy,
Global Cybersecurity Provider

“The simplest way to explain the benefit of having Referential and the expertise that comes with their support is to look at how it makes an impact on our revenue. If we look at the numbers, without fail, having brought on Referential with their expertise, we are able to see an uptick not only in revenue from deals closed, but also the number of our core accounts that are signed up as advocates.”

Rich Clooke

CCAP I, Director of Strategic Customer Marketing
Broadcom

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